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Joboffer dated from 12/12/2017

Team Lead CRM (m/f)

Community Management / Customer Service / Support





Company data

Wilhelm-Wagenfeld-Str. 22

80807   München

Job description

Your role @ Travian Games:

  • You set the vision for the CRM department and push our well-organized CRM team to the next level
  • You create, coordinate and manage CRM activities to retain and reactivate players for all our games including mobile & cross platform games, manage one game yourself
  • You support the idea of an iterative approach
  • You work with the analytics, brand and product teams to ensure that campaigns are analyzed and learnings are incorporated
  • You are included in all general technical and strategic discussions concerning the Marketing at Travian Games (e.g. Tracking, funnel definition etc.)
  • You keep an eye on new developments in digital marketing (e.g. new channels)
  • You are delivering regular CRM insights and monitoring all relevant KPIs
  • You are the product owner of our internal and external CRM tools
  • You consult knowledgably with key stakeholders


Your profile:

  • You have experience in people management in an international environment
  • You have broad experience in end-to-end CRM campaigns
  • You have experience of business analysis techniques, deep understanding of SQL (to access complex data structures) and project management methodologies (e.g. Agile)
  • You have a thorough understanding of database segmentation and database marketing processes
  • You have technical understanding of common CRM Systems, Email Provider, Whitelister etc.
  • You have excellent communication skills and an eye for details
  • You have strong planning and time management skills as well as analytical skills
  • You have an excellent understanding of the key metrics of CRM applications
  • You have a the ability to work across multiple fast-moving projects and multiple product teams
  • You have an enquiring mind with strong problem-solving ability
  • You are proficient in written and verbal English


Why Travian Games?

  • Flexible working time
  • Responsible tasks in a creative and exciting industry
  • Team-oriented, open-minded working environment with dynamic and international colleagues
  • Free fruits and coffee
  • Regular get-together
  • Global games oriented towards long-lasting gaming fun
  • Munich is a modern, cosmopolitan city and provides a fantastic range of leisure activities


Interested? We look forward to receiving your application including resume, references, your salary expectations and your earliest possible start date. Please submit your application files via our homepage:

Travian Games GmbH

Wilhelm-Wagenfeld-Straße 22

80807 Munich

Contact Person

Carola Knerr

Personalreferentin Recruiting und Personalmarketing

Wilhelm-Wagenfeld-Str. 22

80807 München

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